Positively Confidential: Balancing Openness and Secrecy to Support Collaboration
Date: July 11, 2012Time: 4:00 pm - 6:00 pm
30 E. Santa Clara Street
San Jose, CA 95113
How can you foster collaboration and innovation by protecting information and intellectual property?
ALF Class XX Senior Fellow Naomi Fine, Founder and CEO of Pro-Tec Data, Inc., will facilitate a dialogue to help organizations and individuals make collaborations easier, safer, and more productive, by balancing openness and secrecy. Naomi is the industry leading expert on trade secrets and information protection, and the author of Positively Confidential: 10 Proven Steps to Protecting Confidential Information, Private Data, and Intellectual Property in Today’s Interactive Business World. She will share her expertise on creating the best openness/secrecy balance, an essential consideration in any collaboration.
The conversation will address questions such as:
˘ How can you boost organizational achievement by protecting information and intellectual property (IP)?
˘ How can you create a corporate culture in which all company employees respect and protect confidential information and IP?
˘ How can you ensure that your stakeholders (e.g. business partners, supply chain, customers) protect the confidential information you entrust to them?
˘ What business processes must be in place to meet your customers’ and business partners’ contractual obligations (and other expectations) that you protect their confidential information, which they entrust to you?
˘ What should you be doing to meet industry and legal standards of “reasonable measures” to establish information as IP and enhance our chances of success in trade secret litigation?
˘ How can you avoid liability and instead use information protection to enhance the value proposition for your customers and business partners?
˘ How can you build reputations and brands through the strategic dissemination and protection of valuable information?
˘ How can you establish a framework for harvesting, protecting, owning, and profiting from the IP created in collaboration?
˘ How might your service professionals provide enhanced and more valuable services by modeling confidential information protection for clients?
˘ How can the security technologies you invest in be made more robust by integrating human factors?
˘ How can start-ups optimize and leverage the IP anticipated in their business plans?
˘ What are best practices for exiting employees to ensure that they don't use company confidential information to benefit their next employer?
˘ How can you identify your organization's confidential information and IP?
˘ How can you leverage the successes of your agencies by encouraging information sharing, without diminishing the value to the owners or otherwise violating confidentiality or privacy?